Business of Farming Southeast North Carolina
Every Thursday, Starting February 17, 2021 - 6-8pm

The Business of Farming series in Southeast North Carolina is for 6 weeks, held virtually, and complimentary.  In this course, farmers will learn how to build the perfect business plan to move their farm and small agribusiness forward. 
A Certificate of Completion presented to participants at conclusion. Hosted by JSCC Small Business Center.

Check out more details about the Series below!

Series Curriculum

Every course has a certificate of completion and those that attend at least 4 in the series will receive an additional certification and have access to other business development support opportunities.

Click HERE to register, week by week:

Week 1 – Legal Structures and Business Framework

Kick start or expand your farm business by finding which business structure works best for your goals. Learn the fundamentals of the business operations and how they work. Learn to think outside of the box on which business entity might be best for you.

Week 2 – Site Analysis & Exploring Your Potential 

Explore how you can learn your farms potential through analysis of all land and equipment so you can explore and move your business to its full potential. You will learn to think strategically in making decisions that will enhance your capacity.

Week 3 – Understanding Your Market and Customers

Learn how to find your niche, business concept and opportunity. Explore how you can fine tune your value proposition and begin to explore which customers are best for your business. Learn how to find the right customer for you –and keep them.

Week 4 – Financial Planning for Your Business

You will learn how to understand your business financials so that you can make smart and strategic decisions that will make you profitable. You will explore all areas of business finance so
that you are confident in your decision making as you move your business into a profitable venture.

Week 5 – Maximizing Your Profits and “Belt-Tightening”

Have you ever wondered if you are fully maximizing your profits? You will learn how to analyze decisions based on data and opportunities within the market so that you can reduce costs, expand profits, and grow a successful business

Week 6 – Business Operations & HR

Learn how to ensure your business operations are designed for success. Hiring the right people for the task at hand is critical for any small business and you will learn the tips on
how to find and grow the talent your business will rely on.

Weekly Facebook Live on Wednesdays at 2pm EST: Lunch with Roxanne, Instructor

We invite you to join us on Facebook with the Business of Farming course instructor and facilitator, Roxanne Bailey-Reed. She will answer all your questions regarding the Business of Farming program and even give you tips on how to succeed as a farmer and grow your business.

To enroll, please click here to register.

For more information or for help with registering, please contact Roxanne Bailey Reed at (910) 340-0364 or